Field notes from the product studio
Real lessons from real sprints. Product strategy, design craft, AI tooling, and founder advice - written by the team doing the work.
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MVP vs Prototype in 2026: What's the Difference and Which Do I Need?
Prototype or MVP? The £30,000 mistake founders make, the three-question test, and what each one actually costs.
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AI MVPs
How Much Does an MVP Cost in 2026? A Founder's Guide to Real Pricing
What an MVP actually costs in 2026, what drives the price, and what no studio will tell you about hidden costs.
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How to Build an MVP in 2026: A Founder's Guide
The 2026 founder's guide to building an MVP. What it is, what it costs, the five phases, and the four traps founders fall into.
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AI MVPs